# Vitrina

> Vitrina is a platform for prize games and instant giveaways in Telegram and MAX: a prize carousel, dice and new mechanics that keep being added. The bot publishes the game in a channel, a subscriber plays in the mini app and gets the prize right away, and the channel owner gets subscribers, visits and sales. You can start for free.

## Key facts

- Where it works: Telegram (the @VitrinaRandomBot bot and mini app) and MAX.
- Who it is for: owners of channels and groups, brands and companies with their own channel; by role — SMM, marketing, PR, sales, executives, HR, CRM and loyalty, agencies, creators, community and event managers (https://vitrinarandom.com/en/for/).
- How to connect: open the bot https://t.me/VitrinaRandomBot → connect a channel (the bot becomes an admin) → create a game and add prizes → the bot publishes a post with a button. Step by step with screenshots (in Russian): https://vitrinarandom.com/instrukcii/kak-nachat/. Help with the launch — the manager https://t.me/vitrina_manager.
- How a game runs: the owner creates a game and prizes → the bot publishes a post with a “Participate” button → a participant subscribes to the game's channels and spends tries → a winning try gives a prize right away → the owner sees stats for any period.
- Chance of winning per try: from 5 to 95% in steps of 5, or a game with no losses. Prizes have 9 rarity levels, a shared or personal promo code, and 7 days to activate.
- Tries: starting tries, a bonus for the first visit, a daily refill; tasks for tries — invite a friend, repost to a story, boost the channel; ticket codes for offline.
- Subscription: up to 3 channels in one game, subscription check in Telegram and MAX.
- Reach: with Premium, a game gets onto the Vitrina home feed (the “New”, “Editor's choice” and “Top” tabs) after moderation; a prize marked “Vitrina bonus” goes to winners of games on other topics (cross-promo, up to 2 bonus prizes per win).
- Pricing: a free plan with no limit on the number of games. Premium is paid in Telegram Stars: 2,500 Stars for 1 month, 6,000 Stars for 3 months, 9,000 Stars for 6 months. Premium adds helpers with access to sections, Excel exports, contacting winners and placement on the Vitrina home feed.
- A custom mechanic for a company's goal (custom tasks, a form and CRM, offline codes, moving the audience to MAX) — built to order, priced after a brief.
- Contacts: the manager https://t.me/vitrina_manager (fastest), the channel https://t.me/RandomVitrina, the bot https://t.me/VitrinaRandomBot; official letters — info@vitrinarandom.com.
- Recognition: #1 of all time in the “Tools and bots for channel and chat admins” category and #1 of all time in the “Loyalty systems” category on Product Radar; “Product of the Month #1”, “Product of the Week #1” and Top-50 products 2025.

## Pages

- [Vitrina: prize games and giveaways in Telegram for business](https://vitrinarandom.com/en/): A prize carousel, dice and other games — like a wheel of fortune on a website, but in your Telegram channel. Subscribers claim prizes instantly, and you get subscribers, visits and sales. Start for free.
- [How the platform works](https://vitrinarandom.com/en/how-it-works/): You set the game, prizes, tries and channels — Vitrina does the rest: checks subscriptions, publishes the post, delivers prizes and counts the results. Spin the prize carousel right on this page.
- [Pricing: free plan and Premium for Telegram Stars](https://vitrinarandom.com/en/pricing/): Games on Vitrina are free: draws, prizes, tries, tasks and statistics. Premium from 1,500 Stars a month — assistants, contact with winners, Excel exports and the Vitrina home feed. Custom mechanics for companies — after a brief.
- [Case studies: prize games in Telegram channels](https://vitrinarandom.com/en/cases/): Vitrina case studies from network channels: the KUDRI club opening — 800,000 ₽ in revenue in 2 days, a courier service — +30% revenue, travel agencies, conferences, lawyers and bars. Goal, mechanics and results in money.
- [Promotion and services](https://vitrinarandom.com/en/promotion/): More reach for your game and brand: the Vitrina home feed, cross-promo prizes for winners of other channels, joint games. Custom mechanics for your company and a partner program.
- [About Vitrina: team, numbers and contacts](https://vitrinarandom.com/en/about/): A gamified marketing platform for brands and communities in Telegram and MAX. How we think, Vitrina in numbers, who is responsible and how to reach us.
- [Services: turnkey gamification and marketing](https://vitrinarandom.com/en/services/): The Vitrina team builds turnkey games and gamification: integrated into apps, services and websites, custom Vitrina features, marketing support, buying ads in Telegram channels and games that motivate employees and customers.

## Use cases

- [Channel growth and engagement](https://vitrinarandom.com/en/solutions/channel-growth/): A prize game gives people a reason to subscribe and come back to the channel every day. How it works for the Gleb SEO channel: the participant's path, setup and results.
- [Friends bring friends](https://vitrinarandom.com/en/solutions/referrals/): A participant gets tries for every friend they bring into the game. How it works for the ProIT Fest channel: the participant's path, setup and results.
- [New clients](https://vitrinarandom.com/en/solutions/lead-generation/): The winner messages you or visits your site — that's how a game turns into inquiries. How it works for the Sovetnik channel: the participant's path, setup and results.
- [Subscribers in MAX](https://vitrinarandom.com/en/solutions/max-subscribers/): Subscribing to your MAX channel becomes a condition of participation, and your audience moves along with the game. How it works for the RUBEZH channel: the participant's path, setup and results.
- [Repeat purchases](https://vitrinarandom.com/en/solutions/repeat-purchases/): A receipt code gives tries, and the prize is a reason to come back. How it works for Sumbur Bar: the participant's path, setup and results.
- [Events and launches](https://vitrinarandom.com/en/solutions/events-and-launches/): A game for an opening, premiere or conference brings people in by the right date. How it works for the Kudri channel: the participant's path, setup and results.
- [Promotion with other channels](https://vitrinarandom.com/en/solutions/collaborations/): Several channels run one game, and the participant subscribes to each. How it works for the Krugosvetka channel: the participant's path, setup and results.
- [Challenges and seasons](https://vitrinarandom.com/en/solutions/challenges-and-seasons/): A season of several weeks: tries every day and rare prizes worth chasing. How it works for the LETSKI channel: the participant's path, setup and results.
- [Contests and polls](https://vitrinarandom.com/en/solutions/contests-and-polls/): Participants post stories with your post and get tries for it. Polls are built to order. How it works for the Irina Pavlova Clinic channel: the participant's path, setup and results.
- [Employee motivation](https://vitrinarandom.com/en/solutions/employee-motivation/): For a completed target, an employee gets a ticket, the ticket gives tries, and tries give prizes. How it works for the Courier Center-1 channel: the participant's path, setup and results.
- [Followers from social media](https://vitrinarandom.com/en/solutions/followers-from-social-media/): A game link on Instagram, YouTube or VKontakte brings people to your Telegram channel: subscribing is a condition of participation, and prizes and winners are visible right away. How it works for the Dmitry Vi channel: the participant's path, setup and results.

## By role

- [Who Vitrina is for: SMM, marketing, sales, HR and other roles](https://vitrinarandom.com/en/for/): Who Vitrina helps: SMM specialists, marketers, PR managers, sales teams, executives, HR, CRM and loyalty programs, agencies, creators, community and event managers. Each role's tasks and the metrics a prize game in Telegram and MAX delivers.
- [Vitrina for SMM specialists: prize games in Telegram](https://vitrinarandom.com/en/for/smm/): A prize game that grows your channel and engagement without an ad budget: subscribing is the entry condition, tries for friends, stories and boosts, and the stats show how many people each link brought.
- [Vitrina for marketers: prize games in Telegram](https://vitrinarandom.com/en/for/marketers/): An acquisition channel with clear economics: the game collects subscribers, leads winners to a purchase through the prize condition and shows how many people each platform brought.
- [Vitrina for PR managers: prize games in Telegram](https://vitrinarandom.com/en/for/pr/): A news hook people take part in instead of scrolling past: a game for a launch or event, joint games with partners and media, fair rules and visible winners.
- [Vitrina for sales teams: prize games in Telegram](https://vitrinarandom.com/en/for/sales/): A game that brings warm inquiries: a prize with the condition "message the manager" or "mention the code when ordering" starts a sales conversation, and tickets for hitting targets motivate the sales team itself.
- [Vitrina for executives and owners: prize games in Telegram](https://vitrinarandom.com/en/for/executives/): Marketing that reports in money: the game hands out the budget as prizes piece by piece, leads customers to a purchase and shows the result itself. Launch is free — you only pay for prizes.
- [Vitrina for HR and internal communications: prize games in Telegram](https://vitrinarandom.com/en/for/hr/): A game for the team in the company channel: tickets for meeting targets, shifts and training, prizes — bonuses, merch and days off. Motivation you can see in numbers.
- [Vitrina for CRM and loyalty programs: prize games in Telegram](https://vitrinarandom.com/en/for/loyalty/): A game layer for your loyalty program: receipt codes give tries, prizes are points, discounts and gifts for the next visit, and daily tries bring customers back without newsletters.
- [Vitrina for agencies: prize games in Telegram](https://vitrinarandom.com/en/for/agencies/): A new service for clients with no development: prize games in Telegram and MAX, reports by link tag and result, work inside the client's game team and a partner program.
- [Vitrina for creators and channel authors: prize games in Telegram](https://vitrinarandom.com/en/for/creators/): A prize game instead of yet another ad post: subscribers play, the advertiser gets customers, and you get channel growth and a clear report for the next integration.
- [Vitrina for community managers: prize games in Telegram](https://vitrinarandom.com/en/for/community/): Seasons, challenges and daily tries that keep a community alive: members come back, invite friends and create content, and the activity is visible in numbers.
- [Vitrina for event managers: prize games in Telegram](https://vitrinarandom.com/en/for/events/): A game that gathers people by the date and brings the venue to life: tries for invited colleagues, prizes at the registration desk, QR codes in the hall and sponsor prizes.

## Help center (Russian only)

Step-by-step guides with app screenshots, comparisons with other giveaway bots and answers for businesses, creators and participants are available in Russian only.

- [Help center](https://vitrinarandom.com/instrukcii/): all guides by section.
- [Getting started](https://vitrinarandom.com/instrukcii/kak-nachat/): launching the first prize game, step by step with screenshots.
- [Russian llms.txt](https://vitrinarandom.com/llms.txt): every guide and comparison with a link.
- [Full text of the Russian site](https://vitrinarandom.com/llms-full.txt): all pages and guides in one file.

## Optional

- [Vitrina team: jobs in marketing and gamification](https://vitrinarandom.com/en/team/): We're hiring the best in sales, partnerships, marketing, ad buying, influencer marketing, SMM, SEO and content, engineering, design, game design, customer service and regions. Part-time, remote, from any country, hourly pay plus options, top AI tools paid by the company.
- [Job: Backend developer (Python) — part-time, remote](https://vitrinarandom.com/en/team/backend/)
- [Job: Frontend developer (React) — part-time, remote](https://vitrinarandom.com/en/team/frontend/)
- [Job: Product designer — part-time, remote](https://vitrinarandom.com/en/team/product-designer/)
- [Job: Communication designer — part-time, remote](https://vitrinarandom.com/en/team/designer/)
- [Job: Product manager — part-time, remote](https://vitrinarandom.com/en/team/product-manager/)
- [Job: Sales manager — part-time, remote](https://vitrinarandom.com/en/team/sales/)
- [Job: Marketer — part-time, remote](https://vitrinarandom.com/en/team/marketing/)
- [Job: SMM and community manager — part-time, remote](https://vitrinarandom.com/en/team/smm/)
- [Job: Content creator (photo and video) — part-time, remote](https://vitrinarandom.com/en/team/content-creator/)
- [Job: Onboarding manager — part-time, remote](https://vitrinarandom.com/en/team/implementation/)
- [Job: Analyst — part-time, remote](https://vitrinarandom.com/en/team/analyst/)
- [Job: Regional manager — part-time, remote](https://vitrinarandom.com/en/team/regional-manager/)
- [Job: Category manager — part-time, remote](https://vitrinarandom.com/en/team/category-manager/)
- [Job: Partnerships manager — part-time, remote](https://vitrinarandom.com/en/team/partnerships/)
- [Job: Lead generation manager (SDR) — part-time, remote](https://vitrinarandom.com/en/team/sdr/)
- [Job: Telegram ad buyer — part-time, remote](https://vitrinarandom.com/en/team/media-buyer/)
- [Job: Influencer marketing manager — part-time, remote](https://vitrinarandom.com/en/team/influencer/)
- [Job: SEO editor and help writer — part-time, remote](https://vitrinarandom.com/en/team/seo-editor/)
- [Job: Game designer — part-time, remote](https://vitrinarandom.com/en/team/game-designer/)
- [Job: QA engineer — part-time, remote](https://vitrinarandom.com/en/team/qa/)
- [Job: Customer service manager — part-time, remote](https://vitrinarandom.com/en/team/support/)
- [Legal: terms and policies](https://vitrinarandom.com/en/legal/)
- [Terms of Use](https://vitrinarandom.com/en/legal/terms-of-use/)
- [Organizer Terms](https://vitrinarandom.com/en/legal/organizer-terms/)
- [Participation Rules](https://vitrinarandom.com/en/legal/participation-rules/)
- [Privacy Policy](https://vitrinarandom.com/en/legal/privacy-policy/)
- [Personal Data Processing Consent](https://vitrinarandom.com/en/legal/personal-data-consent/)
- [Messaging Consent](https://vitrinarandom.com/en/legal/messaging-consent/)
- [Content and Moderation Rules](https://vitrinarandom.com/en/legal/content-and-moderation-rules/)
- [Recommendation Technology Rules](https://vitrinarandom.com/en/legal/recommendation-rules/)
- [Service operator details](https://vitrinarandom.com/en/legal/operator/)