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The Vitrina app and bot are in Russian for now — this site explains them in English.

Top-50 products 2025 award | Product Radar

Prize games — now in Telegram

Prize carousel, dice and new mechanics we keep adding: subscribers get the prize instantly, you get subscribers and sales.

Getting started: step by step, on screen (RU)
100+ channels already run games

Games are already run by

  • SPB Founders
  • Digital Sklad
  • Envybox
  • Evgeny Borovkov
  • Gleb SEO
  • ProIT Fest
  • HR-Tech Day
  • IT Events RU
  • Wlad Radchenko
  • Hot Tours
  • Krugosvetka
  • Irina Pavlova Clinic
  • LETSKI
  • Sumbur Bar
  • Kudri
  • Capital Show
  • Mental Arifmetika
  • KRAAV
  • Sovetnik
  • Status Quo
  • Dmitry Vi
  • Courier Center-1
  • RUBEZH
How it works

One game from start to finish

SPB Founders gives away tickets to its meetup. 14 days of the game in 20 seconds — every screen is real.

Game resultsDay 14

You You see the result in numbers

1,248
participants
+412
new subscribers
1,083
wins
Creating a game: the SPB Founders channel is selected, the title “Tickets to SPB Founders Meetup” and a card preview
Prize setup: winning chance 25%, VIP ticket “Valuable”, meetup ticket “Rare”, 50% discount “Good”, talk recordings “Nice”
Post in the SPB Founders channel: cover “SPB Founders Meetup, October 24”, giveaway text and the “Join (1248)” button
A participant's game screen: SPB Founders, prize carousel with a 50% ticket discount, the “Spin!” button, 3 tries and tasks
Win screen: “You won a rare reward!”, the meetup ticket, description and how to use it
Game statistics: 1,248 participants, 3,610 tries played, 1,083 wins, 412 new subscribers and a daily chart
Game screens in Telegram
  1. Create a game in Telegram (You). Pick a channel and write a title — the game card is ready. With prizes and chance, setup takes 5–10 minutes; no separate dashboard needed. How to create your first game
  2. Set up prizes and chance (You). Add prizes and choose a rarity for each: the higher it is, the less often the prize drops. You set the winning chance — from 5 to 95% of tries, or no losing at all. How to set the winning chance
  3. Publishes the post in your channel (Bot). An image, text and a “Join” button with a participant counter — the bot updates it. The post can be pinned and scheduled for the right time. All platform features
  4. Subscribes and spins (Subscriber). The bot checks the channel subscription, the participant spins the prize carousel. Tasks — inviting a friend, reposting to a story, a boost — earn more tries. How subscriptions are checked
  5. Gets the prize right away (Winner). Sees the reward and how to use it. 7 days to redeem; you write the condition, e.g. “show the screen with the code at the entrance”. Shared or personal promo code
  6. You see the result in numbers (You). Participants, tries played, wins and subscriber growth for any period. And where each participant came from. What the stats show
11 goals and services

What do you want to achieve?

Pick a goal — we'll show how a game solves it and what others got.

Gleb SEOlocal business promotion

Channel growth and engagement

Goal
An expert channel needs not just subscribers but service inquiries
How the game solves it
Subscribing is the game condition, the main prize is a business listing audit on Yandex Maps: the winner comes for the service on their own

23 promotion inquiries in 2 weeks — and +640 subscribers

How it works
The Gleb_SEO channel's game: 1,860 subscribers, the “Join” button and the main prize — a month of promotion on Maps
Who it's for

What the game gives your role

SMM, marketing, sales, HR, agencies and more — tasks, reporting metrics and case studies for each role.

Results

Channels grow with games

100+channels run games
150,000+subscribers in these channels
20,000+participants all-time

#1 of all time in Product Radar categories "Tools and bots for channel and chat admins" and "Loyalty systems"

Cases by goalAll cases
Kudriclub, karaoke and bar in Kudrovo

Goal: Fill the venue on the opening day of a new club

800,000 ₽revenue in 2 opening days

150 of 200+
guests came from the game
37 ₽
revenue per 1 ₽ of budget
Courier Center-1courier service, Yandex Go partner

Goal: Hit the plan more often and keep couriers

+30%revenue after the games

300
tickets for the plan in the first week
1,150
rewards: payouts, gear, bonuses
Krugosvetkatravel agency chain — together with “Hot Tours”

Goal: Get tour requests in the off-season without ads

136tour selection requests

+1,100
subscribers for each agency
31%
came via invites
More reach

Participants of other channels will see your game

With Premium, your game gets onto the Vitrina home feed: the “New”, “Editor's choice” and “Top” tabs. A prize marked “Vitrina bonus” goes to winners of other channels' games — and they come to you.

  • Joint game with other channels
  • Custom mechanics for your company's goal
  • Placing a prize without your own channel
The Vitrina home feed in Telegram: “Editor's choice” with the KRAAV game, “New” with the Irina Pavlova Clinic game and “Top” with the SPB Founders game
The Vitrina home feed in Telegram
Pricing

Start free, grow with Premium

Almost everything you need is free. Premium is paid in Stars right inside Telegram.

Free

Everything to launch and grow a game

0forever
Create a game
  • Unlimited giveawaysrun as many games as you need
  • Prizes, promo codes and tickets9 rarity levels, a shared or personal code
  • Tries and tasksevery day, for a friend, a story and a boost
  • Channel subscriptionsup to 3 channels, Telegram and MAX
  • Stats and link tagsthe participant's path and where people came from
  • Setup right in Telegramno separate dashboard
For the team and growth

Premium

Team, contact with winners and the home feed

Stars2,5002,500 a month
Get Premium

Everything in Free, plus:

  • Helpers by linkyour team runs the game with you
  • Contact with winnersmessage a winner personally
  • Excel listsparticipants and winners for reports
  • Tries in bulkcredit tries from an Excel file
  • Vitrina home feed placementparticipants of other channels see your game
  • Cross-promowinners in other channels get your prize

Custom

We'll adapt the mechanics to your company's goal

After a briefthe price depends on the mechanics and timing
Discuss your goal
  • Your own tasksreceipt photo, review, answer to a question
  • Form and CRMwinners' contacts go to your system
  • Your own game mechanicsanother giveaway type for your promotion
  • Prize without your own channelwe'll place it via a manager
  • All turnkey services
More about plans
Questions

Questions left? Here are the answers

The most common ones are here. The rest is in the help center or with a manager in Telegram.

Ask a managerWe'll reply in TelegramAll answers in the help center (RU)

Popular bots — RandomGodBot, Randomize Bot, RandomBeast, GiveShareBot — run a draw with a results date: participants wait, then winners are picked. In Vitrina everyone plays and sees the result right away, there are many prizes of different rarity, tries refill every day, and the game reaches beyond your channel — to the Vitrina home feed and cross-promo.

Giveaway services compared (RU)

No. The Vitrina bot and mini app already run inside Telegram: you create the game in the mini app, and participants play there too. No separate dashboard, website or app needed.

Yes. Prizes are picked by a cryptographically secure random number generator; the chance depends on the prize rarity and is the same for every participant. The winning chance and the prize set are locked before the start and can't be changed while the game runs.

When a person joins — for every channel of the game where it's required. If a subscription is missing, they immediately see the list of channels with links. If they unsubscribe after joining, they can't play until they subscribe again.

Yes. Partner channels connect to the game, and you can require a subscription to each. Participants subscribe to every host, so all channels in the promotion get the audience.

How many people joined, played, won and claimed a prize, the channel's subscriber growth and where each participant came from: the post, the Vitrina home feed or a friend's invite. You choose the period.

Block a suspicious participant in the “Participants” section and add a reason, such as “Multi-account”. They won't be able to spin, enter tickets, claim prizes or earn tries for tasks — in this game.

Yes. A copy is created in one step — with the same settings and prizes; you pick the channel and new dates. A running game can be paused, for example to add prizes.

Yes. A MAX channel is connected through the MAX bot, and subscribing to it becomes a condition of the game. A participant from Telegram gets a link to the MAX bot — so the audience moves to the new channel along with the game.

100+ channelsalready run prize games
One minute and you'll see it all

Play it yourself first

Our game opens in Telegram. Spin, claim a prize and see Vitrina through a subscriber's eyes.

20,000+participants have played in network games